Prostoria is your new Kvadra

prostoria / Every room has a story

At the 2014 Cologne, Paris and Milan furniture fairs, Kvadra will be presenting its new furniture brand prostoria - the name under which it will continue to work in the future.

Prostoria (English room), is the name of a new phase for Kvadra, who, following the commercial confirmation of its quality production of upholstered furniture, is making a strategic turn towards exploring the way of life in a room. The inspiration behind each product’s design lies in the personal stories of those who pass through and live in the room, as well as this experience, which creates new and original relationships between people and objects. Prostoria is thus transformed into a stage on which life is acted out, expressed through the synergy between innovative ideas, technology, craftsmanship and overall premium performance. 

Details are what allow individuals to stand out and while our sofas affirm this unique stamp of individuality, they also unify when people sit down together. Prostoria's Design Stories are tailored to these principles, and their innovativeness was recognised in 2011 with the Red Dot Award (Revolve sofa, design: Numen/ForUse and Bratović & Borovnjak). The German Design Council awarded the prestigious Interior Innovation Award 2014 to our newest products – Up-lift sofa (design: Redesign) and Polygon armchair (design: Numen / For Use).

Our research & development centre and production line are situated all together at Prostoria's headquarters near Zagreb, Croatia, in the lush Croatian region of Zagorje. From here, our quality-controlled products are sent out to your home, your room… your Prostoria.

Other news

Prostoria at Salone del Mobile, 2016

Every year the Salone del Mobile, Milan continues to prove itself as the biggest international gathering of furniture manufacturers. This year's edition features more than 1 300 exhibitors, and organisers are anticipating over 300 000 visitors. Apart from being an event where important business deals are made, the organisers and exhibitors wish to promote and maintain both cultural and artistic value of the fair. For a week the entire Milan lives in the rhythm of the Salone del Mobile...

14 — 04 — 2016

Project – facility complex JGL

Pharma Valley, the production facility complex of the pharmaceutical company JGL opened recently. The pulsating form of the complex marked the entrance into the city of Rijeka and successfully integrated into the existing matrix.

The colouristic interior scenario with plenty of lighting has been beautifully complemented with the prostoria products.
We bring you the details about the project and its development by the architectural team Igor Rožić and Davor Katušić, as follows.

24 — 07 — 2015

now! design a vivre, 2015

This year’s M&O Paris found its inspiration in the very product itself. The theme = return to the essential beauty of craftsmanship and perfecting materials. Return to traditional expertise and value of manufactured products. We love watching the scenes of creation which manufacture exceptional objects. We don’t wish for things to get out of control. Contemplation of nature along with the genius of the hand and the technological advances have marked this year’s design a vivre...

25 — 01 — 2015